EMPLOYMENT HISTORY
Project Manager (Apr 09 - present)
www.dimdex.com - (Aerospace & Defence)
• Project Management of product portfolio including:
EXHIBITION, CONFERENCE & RESEARCH, PRINT & ONLINE
• Responsible for strategic direction, business development & tactical implementation of brand:
'DIMDEX 2010' & 'MENC'
• Responsible for day-to-day management & operational duties & liaison with Emiri Naval Forces
• Management of direct reports of marketing, sales, operations, conference, agencies & key suppliers
• Strategic development of on-line brand strategy
• Responsible for International, GCC & local media/PR/Digital & Sponsorships deals
• Negotiation of International, GCC & local media/PR/Digital/sponsorship deals
KEY ACHIEVEMENTS:
- Increase in Net Sales of 80% from previous campaign
- 30% increase in international client sales
- 50% increase in attendees
- DIMDEX brand recognition within GCC highly recognisable
Marketing Consultant: (Sep 08 – Apr 09)
www.latestchoice.com(E-commerce portal)
• Development & management of on-line brand & marketing strategy
• Responsible for second phase of integration and growth
• Management of Media/PR & Sponsorship
Marketing Consultant: (Jan 08 – Sep 08)
ANI Communications (Marketing & Communications)
• Responsible for marketing and new business development
• Management of key client portfolio
• Responsible for client pitches and presentations
• Management of all aspects of projects from inception through to delivery
KEY ACHIEVEMENTS:
- Successful delivery on MET Police project resulting in highest reduction in crime in a quarter period
- Expansion of clients Anglo-China portfolio
Marketing & Business Development Director: (Oct 02 – Dec 07)
City & Urban (Property Consultants)
• Strategic direction, marketing & business development
• Responsible for day-to-day operational duties & direct reports
• Management of £30 million new business (property stock)
• Enhance brand communication, positioning and development
• Develop & management of key investment property portfolio’s
• Responsible for International Property Markets & Office Set-up
• Responsible for Marketing, PR, P/L & Recruitment
• Management & Development of key relations with partners & suppliers
• Responsible for development of internal company EPM /CRM software
• Creation of Franchise Agreement Network
• Development of Finance Division
KEY ACHIEVEMENTS:
- Company has expanded from 1 branch into 5 Central London offices and 2 international offices
- Achieved portfolio expansion of 25% year on year – Sales targets on par with these figures
- Brand recognition in London market and Egypt very prominent
- International division sales fastest growing division within company
- Responsible for a Joint Venture Initiative with a Dubai Based Consultancy
- Creation on internal ASP management tool for all offices
Group Product Manager: (Nov 98 – Nov 01)
CMP (Media)
• Marketing a product portfolio of B2B Brands including:
EXHIBITION, CONFERENCE, AWARDS, RESEARCH, PRINT & ONLINE
• Responsible for strategic marketing, business development & tactical implementation of brands:
‘Computer Telephony Expo’, ‘Call Centre Expo’, ‘Technology for Marketing’
• Responsible for day-to-day marketing & operational duties
• Management of direct reports, marketing team personnel, agencies & key suppliers
• Strategic development of on-line brand strategy
• Management of brand communication strategy & business development for brands
• Financial responsibility of £1m+ marketing budget
• Negotiation of national & local media/PR/Digital/sponsorship deals
• Development of strategic alliances with industry bodies (CIM), advisory boards & key opinion makers
• Key integral relationship with Sales & PR Departments to develop market/brand strategy
• Marketing of industry research reports & key projects
KEY ACHIEVEMENTS: (* Industry Awards)
- *Call Centre Expo (CCE) – Maintained UK’s No.1 position for event/brand & achieved 20% annual growth
- *Technology For Marketing (TFM) – The best launch in the company’s IT portfolio division history
- *CCE & TFM the strongest & most successful products within the CMP IT/Media Division
- Responsible for the first ever targeted UK event industry wide HTML email-marketing campaign
Marketing Manager: (Jul 96 – Nov 98)
L.E.T.E.C (Business Services)
Marketing & Sales Executive: (Jun 95 – Jul 96)
General Motors (Automotive)
Market Research Assistant: (Jun 95 – May 96)
Gordon Simmons Research (Research)
Marketing Assistant: (Jul 94 – Jun 95)
Homebuyers Corporation (Property & Finance)
